About / Why Brands Work With Me

I'm a creative strategist, and I write scripts which is the part of the work I love most.

I spent several years as a social media lead, building brands behind the scenes, and recently founded my own agency for DTC brands. All of it taught me the thing most people skip: it's not about content that looks good; it's about content that makes someone stop and trust you enough to stay.

I create UGC for SaaS, creator tools, fitness, lifestyle, and wellness brands, the categories I actually use and care about. My work runs from product demos and talking heads to natural lifestyle moments and storytelling-led content, all built for TikTok and Instagram.

Outside of client work, I'm into the tech world and how useful it can actually be in marketing. Small team or established brand, I'll help you make content that feels native to the platform.